To help you plan your seasonal content calendar.The Trends tool will also enable you to browse popular pins based on your search term. You’ll be able to see if your keywords are popular and also discover other related terms. To help you write the best pin description.This helps me know that I should be pinning content about appetizers leading up to that week. For example, appetizers go crazy around the week of December 21st. To help you know when to share your content.What does this mean for pinning content related to pool parties? Start to pin it in the middle of April. Pinterest has told us they want us pinning our content 45 days in advance so that it’s on the platform when people begin searching. When you enter the search term, it will show you the number of searches over time, (from 1-100) and when, by week, these search terms are at their highest.įor example, search volume for the keyword pool parties goes crazy around June 1st and by the last week of November, the search volume has decreased to 2. You’ll be able to enter a search term at the top.

Just remember that what you see on the US-based platform in the trends tool won’t be the same trends in Australia or Germany. If you’re in another country and want to access this new Pinterest tool, you can get a VPN and view the US-based platform that way. Up to this point, we’ve never been able to see when people were searching for specific keywords or the search volume itself.

People have been asking if there was a Pinterest keyword tool for years. Pinterest trends is a keyword tool that helps you see what people are looking for and when they are looking for it.

Pinterest 2020 trends